Module 3: Cartographic Design
Gestalt's Principles
In our week's lesson, we learned about Gestalt's Principles covers cartographic design techniques that allows the audience to better understand a map. Few points about cartographic design and how gestalt's principles apply to map design is understanding the four techniques to display data.
Visual Heirachy
Using symbols and ranking methodology to highlight data importance or where you want your audience to focus on in map. You can make single symbols different sizes to represent different classes or highlight their value on the map compared to other data such as population maps.
Contrast
Contrast focuses on differences between map features such as adjustments to size, color, or shape. Sometimes certain color choices such as blues and reds are great for highway and interstates. It can be helpful with a neutral background.
Balance
Balance is the organization of all map elements that fills the space granted for the map project, but use empty space left around the map element to fit other map aspects like the legend, data source, title, insert maps, or scale bar.
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